Article Summary Assignment Help http://bits.blogs.nytimes.com/2012/11/01/microsofts-plan-to-sell-answers/?src=busln
Summary The article is based on the plans of developing new product for Azure Market by Microsoft. It 
describes the ways through which the new business plans of Microsoft will help clients by giving entirely new features through the Machine Learning. According to the management, machine learning is a service that is created by the Software. Furthermore, as per the management of Microsoft, machine learning can develop new business within the company due to its potential in future (Hardy, 2012). As per the article, Microsoft is already in the business of answer things by improving its capabilities and technologies. Excel Spreadsheet program is the data analysis tool that is similar kind of tool to answer things that are uniquely valuable. It is also discussed that use of technologies like Bing, Skype, Windows Azure etc will help in producing unique solutions. The goal of machine learning and similar kinds of tools will be to educate people by giving them insight into data that they should know through different versions.
Personal Reaction As per my point of view, this article is effectively created to inform the audiences about the business plans of Microsoft. Overview of company management including research and strategy officer is also effectively presented, which state that Machine Learning could create a new business for Microsoft. Features of new product that is Machine learning are also effectively described along with their implications for clients. The article also states similar tools and Technologies Company has offered in the answers business like Excel Spreadsheet that is a data analysis tool. Furthermore, in the article, potential clients, marketplace and scope of Machine Learning business have been elaborated effectively to catch the attention of audiences that is good. Lastly, the concerns for managers who are hard core engineers of Microsoft for new Machine Learning business have been also highlighted.
Strategy According to the article analysis, it is identified that the strategy used by Microsoft to launch Machine Learning product is diversification strategy. It is so, as per the diversification concept, it is the strategy used by the firm to drive change in business either to related or unrelated business in terms of customer groups, functions, markets or technologies (Hill & Jones, 2009). So, in the article, it is discussed that Microsoft will use Machine Learning to answer the questions that is diversification strategy. This strategy is related to the present business definitions of Microsoft in terms of technologies and customer groups, so it is known as concentric diversification strategy.
Reference Hardy, Q. (2012). Microsoft’s Plan to Sell Answers. Retrieved from http://bits.blogs.nytimes.com/2012/11/01/microsofts-plan-to-sell-answers/?src=busln Hill, C. & Jones, G. (2009). Strategic Management Theory: An Integrated Approach. (9th ed). Mason, OH: Cengage Learning. Avail article analysis assignment help from our experts. We assure you that you will get quality and original assignment help services from our experts.