Case study Assignment Help : Pelman v. McDonald’s Case

Pelman v. McDonald’s case study assignment help: The case was originally brought in the United States District Court for the District of New York in 2002 concerning the problem of obesity.

The Plaintiffs sued the McDonald’s company on the basis that it is intentionally misleading consumers regarding the health information of its products through deceptive advertising. In accordance with Plaintiffs, products served by McDonald’s lack in essential nutrition and are responsible for declining health, weight gain, coronary heart disease, obesity etc. In this case study, assignment help says that the Respondent denies the viability of Plaintiffs’ decisions to eat McDonald’s food products. The suit filed against McDonald’s raises various issues, including deceptive practices under the New York Consumer Protection Statute in that it falsely advertised that consumption its products like chicken nuggets and hamburgers etc could form a part of balanced diet and all these products are nutritionally beneficial.

The complaint against the company also described that buyers of the food sold by the restaurants only relied upon general definitions of potato, chicken and beef and other foods at the time of thinking that what they selecting at the restaurants. As per the case, the McDonald’s was negligent as it sold harmful products without forewarning its customers. The complaints were acted on the belief that the food was nutritious the plaintiff ate it regularly. The plaintiffs were obese and it was directly blamed on the regular consumption of the unhealthy food sold by defendant in its restaurants. The case declared that McDonald’s been negligent for selling unhealthy products and warn consumers. The lawsuit was seen as an abandonment of personal responsibility.

However, some concerns were identified about the defendant that it has injected its products with some additives without communicating, known as additives flavouring, but it was held by the district court that the lawsuit filed did not adequately assert facts that formed deceptive practices as prescribed by the New York statutes (Food Fight: Obesity Raises Difficult Marketing) The court declared that even if the company has done so, the complaint is not able to have to connect between the alleged harm and the deceptive practices. The negligence failed to prove that the negligence was the immediate reason of the injury. As per the discussion of this case, it is really wrong to judge fast-food restaurants’ negligent for selling unsafe products and failing to advise consumers of the dangers of a high-fat diet, and deceptive advertising.

Today, all companies have a responsibility towards their consumers and society and need to operate as per the benefit of its consumers. Fast food products including high-fat diet should warn consumers about the fat and calories include on packets. As well, companies should not make use of deceptive advertising and claiming the high-fat diet as nutritionally beneficial. Companies making use of deceptive advertising should not be negligent as they are cheating their consumers, who find it suitable to eat fast food in their busy and hectic schedules. In addition to this consumer also have a responsibility to collect all essential information about a product before eating it and evaluate the effects of the food had regularly. Companies like McDonald’s also have some liabilities while doing business towards all its stakeholders and consumers are one among them.

By providing essential information, its consumers would be able to make conscientious decisions regarding their eating selections, and McDonald’s would not be liable for any health effects like obesity (Food Fight: Obesity Raises Difficult Marketing Questions. The problem of obesity is on the rise and need to be controlled as otherwise it would make a severe effect on community people’s health. As well, lawsuits need to be made for fast food companies against using deceptive advertising and not providing enough information to consumers so that they can make their eating decisions. Companies working against its legal and ethical liabilities should not be negligent, as directly or indirectly, they are cheating their consumers. Companies are liable to maintain corporate social responsibility and make consumers clearly aware of the ingredients used in the food products served.

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